24 December 2021
As 2021 goes by, the month of December appears as the ray of light at the end of the tunnel. Homemade decorations made with love, a selection of nostalgic movies, and freshly baked cookies are here to...
10 December 2021
Kickstart the success of your e-commerce with branding. Although your e-commerce business might be doing well without a defined brand, it has the potential to connect more with customers and expand fr...
28 November 2021
With personalities, brands communicate and emotionally connect with their audiences. Brands are humanized with particular traits to be relatable and unique in the competitive market. There are five di...
01 November 2021
The key to standing out in the market is through strong brand positioning. Brand positioning is the strategy a business takes to be memorable and something unique to audiences. Strong positioning woul...
19 October 2021
How does a brand show its personality and connect on a deeper level with its audience? Simple, it develops a brand voice. Like individuals, brands have various personality traits and need the appropri...
05 October 2021
Creating a comprehensive and long-lasting brand is not only about having a memorable brand name and visual elements. It needs to have strength, a definite direction, and emotional connections with tar...
